PANDORA is a designer, manufacturer, and marketer of hand-finished and modern jewelry made from genuine materials and at affordable prices. We distribute our jewelry and other branded products to more than 40 countries on six continents across different sales channels through around 10,000 points of sale, including over 200 PANDORA branded concept stores.
PANDORA’s mission – then and today – is to offer women across the world a universe of high quality, hand finished, modern and genuine jewelry products at affordable prices, thereby inspiring women to express their individuality. All women have their individual stories to tell – a personal collection of special moments that makes them who they are. That is why we celebrate these moments. That is why we say these moments are unforgettable.